COMMUNICATIONS MANAGER - 30100Position Details
Area: College of Engineering and Physical Sciences
Salary: Full time starting salary is normally in the range £31,406 to £40,927 with potential progression once in post to £43,434
Band/Grade: Grade 7
Hours: Full time
Location: University of Birmingham, Edgbaston, Birmingham, UK
Closing Date: 19 September 2021Job Summary
This exciting and dynamic role is responsible for delivering strategic communications for a large portfolio of world-class research and managing the Communications team in the College of Engineering and Physical Sciences (EPS).
The College's academics are leading the way in areas such as data science, healthcare technology, the future of energy and railways. The Communications Manager will have a crucial role in raising the profile of this work and our academics, building reputation, demonstrating impact, influencing key stakeholders and supporting grant bids through creative campaigns. They will have expertise in translating complex ideas into compelling content and an understanding of how to engage with different audiences. The postholder will work closely with the EPS Director of Research and Knowledge Transfer ensuring communications activity is aligned with strategic priorities. This role also works collaboratively across the University bringing together teams including Media, Public Affairs and Business Engagement to ensure comms objectives are met.
The Communications Manager leads a team of communications and web officers. They will have demonstrable experience in managing people in a fast-paced, busy environment. They will be adept at working with different types of people at all levels of seniority in a large, complex organisation. The role includes liaising with external industry stakeholders and requires the postholder to lead and contribute to various groups. It is also responsible for internal communications within the College.
The postholder will be a highly skilled communicator plus a strategic and analytical thinker who is comfortable with planning and delivery. They will take ownership of their area, using their expertise to deliver on agreed objectives. They will be able to juggle multiple large-scale projects and meet tight deadlines. The role acts as a deputy to the Head of Marketing and Communications in the area of communications.Main Duties
- Develop the College Communications Strategy and take ownership of its effective implementation through a series of targeted action plans
- Ensure delivery against objectives and KPTs with effective monitoring and evaluation
- Allocate time and resources appropriately
- Work closely with the Director of Research and Knowledge Transfer, Head of Marketing and Communications and other key internal stakeholders to identify strategic priorities, respond to changes in the external and internal environment as required and identify opportunities
- Create innovative and creative campaigns that meet clear objectives, collaborating with key stakeholders such as academics, the Public Affairs, Media and Business Engagement teams and industry where appropriate
- Demonstrate expertise in developing communications for different audiences, translating often complex ideas into engaging content
- Build strong links with key EPS academics and internal stakeholders across the institution including other comms roles
- Act as a brand champion. Support the various centres, institutes and partnerships across EPS with brand development in accordance with agreed guidelines
- Produce high quality communications content to use across online and offline channels using the in-house agency
- Develop digital communications strategies alongside the Digital Marketing and Communications Officer, and encourage academics across the College to raise their profile via digital platforms
- Mange the production of high quality online content for the College website, ensure content is relevant and regularly updated
- Grow media coverage of priority areas and position key academics as 'experts' working closely with colleagues in the University's Media Relations team.
- Represent the University where appropriate by sitting on national communications working groups
- Act as the College's representative within the University's communications community and the key point of contact for EPS. Contribute to University level projects showing leadership and demonstrating expertise.
- Develop the College's internal communications plan and ensure its implementation including key internal events
- Lead a programme to support EPS academics to communicate their work including writing workshops, social media and media training.
- Maximise the College's representation and share of voice in University-wide campaigns
- Lead the Communications team including Communications and Web Officers.
- Support Communications Officers in their work for centres and institutes ensuring effective comms strategies are in place
- Ensure workload is distributed according to priorities, support scheduling and manage progress and performance
- Inspire a supportive and collaborative team ethos, also ensuring the Communications team works collaboratively with the wider Marketing and Communications team and others across the College
- Planning and managing the communications budget
- Work with absolute discretion, demonstrate diplomacy, maintain confidentiality and ensure compliance with GDPR and other regulations as required
- Any other duties as required by the Head of Marketing and Communications - EPS including deputising.
Knowledge, Skills, Qualifications and Experience
- A degree-level education or equivalent work experience in a communications environment
- A professional qualification from the CIPR would be an advantage
- Demonstrable experience of devising and delivering multi-channel strategic communications for a wide range of projects
- Significant experience working in a communications role within a large, complex organisation
- Experience of media relations and managing events
- Proven ability to translate complex ideas and information into compelling and relevant content for a wide variety of audiences and channels
- Excellent copywriting skills, a proven high standard of written and oral communication
- Experience of using social media in a business context for campaigns
- Computer literate, experience of CMS systems, confidence with databases and electronic communication, a willingness to learn new systems
- Experience of managing budgets
- Experience of managing a range of internal communications channels in a complex organisation
- Excellent interpersonal skills and a 'can-do' attitude
- Enthusiastic approach with an ability to bring people together and motivate them to deliver on defined objectives
- Ability to gain the trust and respect of senior colleagues plus the confidence and ability to influence people in senior positions
- Excellent negotiation skills
- Ability to use tact and diplomacy in difficult or challenging situations
- Tenacious with a creative and innovative approach to problem solving
- Management and supervisory experience, demonstrable experience of leading a team
- Knowledge of HR processes and relevant regulations
- Confidence in dealing with projects at all levels
- Exceptional organisations skills, the ability to juggle multiple projects with tight deadlines
- Meticulous attention to detail and ability to maintain a high standard of accuracy while working under pressure
- Ability to work independently with initiative, able to prioritise work in a pressured environment
- A team player who works collaboratively
- Prepared to undertake occasional work in the evenings and weekends with some nights spent away from home.
Informal enquiries can be made to Rachel Ellis; firstname.lastname@example.org
Valuing excellence, sustaining investment
We value diversity and inclusion at the University of Birmingham and welcome applications from all sections of the community and are open to discussions around all forms of flexible working.